Today EA Sports revealed that Madden NFL 13 is off to a record start with 900k units sold in just 24 hours of the game’s launch, a record for the franchise. This years first day sales are up 7% over last year on HD platforms. Also the game’s online system saw a 28% increase in simultaneous users compared to last year’s title.
“It was a phenomenal first day for Madden NFL 13, and we have high expectations for this great game to be popular throughout the fall and into the holidays,” said Seong Ohm, Walmart SVP of Entertainment. “We’re excited that our partnership with EA has helped deliver our customers unique access and content to this great game. There’s incredible demand for Madden NFL 13, and it’s easy to see why people are loving it.”
Madden NFL 13 is a huge leap forward for the football franchise with the new physics engine giving gamers an all new on-field experience. You can check out our full review of the game here, or give our latest episode of Behind the Bits podcast a listen where we site down with Michael Young, Creative Director of Madden NFL 13.