SEGA announced at E3 2012 that Danica Patrick will be appearing in Sonic & All-Stars Racing Transformed. Their new racing game where players speed across land, air and water in fully transforming vehicles. Danica will be a playable character with customized vehicles in Sonic & All-Stars Racing Transformed.
To further enhance this partnership, Danica will be racing in a custom No. 7 Sonic the Hedgehog/GoDaddy.com Chevrolet, fielded by JR Motorsports, during the O’Reilly Auto Parts Challenge on November 3at the Texas Motor Speedway (to be televised live on ESPN). The race, part of NASCAR’s Nationwide Series, marks Sonic the Hedgehog’s NASCAR debut. The customized race car will be unveiled today at the SEGA booth at e3 (the Electronic Entertainment Expo) in the Los Angeles Convention Center. Additionally, Danica will be integrated into the national marketing campaign for Sonic & All-Stars Racing Transformed.
Sonic & All-Stars Racing Transformed will be available on the Xbox 360, PlayStation3, PlayStation Vita system, the Nintendo 3DS hand-held system, Nintendo’s Wii U system and PC Digital Download this holiday season.